COURSERA

Financial Markets

Overview An overview of the ideas, methods, and institutions that permit human society to manage risks and foster enterprise. Emphasis on financially-savvy leadership skills. Description of practices today and analysis of prospects for the future. Introduction to risk management and behavioral finance principles to understand the real-world functioning of securities, insurance, and banking industries. The …

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Digital Marketing Analytics in Theory

Overview Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers …

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Becoming a changemaker: Introduction to Social Innovation

Overview This course is for anyone who wants to make a difference. Whether you are already familiar with the field of social innovation o vr social entrepreneurship, working for an organization that wants to increase its social impact, or just starting out, this course will take you on a journey of exploring the complex problems …

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Viral Marketing and How to Craft Contagious Content

Overview Ever wondered why some things become popular, and other don’t? Why some products become hits while others flop? Why some ideas take off while others languish? What are the key ideas behind viral marketing? This course explains how things catch on and helps you apply these ideas to be more effective at marketing your …

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The Science of Success: What Researchers Know that You Should Know

Overview This engaging course is designed to help you achieve the success that you desire. Drawing on decades of scientific research, you will learn what the most successful people do differently than others, why IQ is not the most significant predictor of success (and can sometimes backfire), and why many commonly held beliefs hold people …

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Fundamentals of Project Planning and Management

Overview Projects are all around us. Virtually every organization runs projects, either formally or informally. We are engaged in projects at home and at work. Across settings, planning principles and execution methodologies can offer ways in which projects can be run more effectively and efficiently. Project management provides organizations (and individuals) with the language and …

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Organizational Analysis

Overview In this introductory, self-paced course, you will learn multiple theories of organizational behavior and apply them to actual cases of organizational change. Organizations are groups whose members coordinate their behaviors in order to accomplish a shared goal. They can be found nearly everywhere in today’s society: universities, start-ups, classrooms, hospitals, non-profits, government bureaus, corporations, …

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Grow Your Business with Goldman Sachs 10,000 Women

Overview This free online course is one of 10 courses available in the Goldman Sachs 10,000 Women collection, designed for entrepreneurs ready to take their business to the next level. In this course you will gain the skills that will help you to plan how to best grow your business in future. You will learn …

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Introduction to Operations Management

Overview This comprehensive course delves into operations management and process improvement principles and techniques, providing you with the knowledge and skills necessary to identify and eliminate inefficiencies in your organization. You will gain a solid foundation in operations management by analyzing key concepts such as cost-quality trade-offs, the efficiency frontier, and system inhibitors. Get ready …

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